Read the files attached and answer these questions:
- Define the generic business level strategy used by Whole Foods Market. Explain who is the target customer, what the customer need is, and what distinctive competencies the firm has in order to satisfy the customer need.
- Explain the importance of the mission and culture at Whole Foods Market: how are they aligned with the business strategy used by the firm?
- What is the rationale behind the merger between Amazon and Whole Foods Market? What challenges does the combined firm have?
no more than three pages, US letter size, double-spaced, 12-point Times New Roman with one-inch margins all around. Do not repeat the questions in your case paper. And focus on the given facts and do no forget The five forces analysis.