this is a business strategy question

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Total words 300

Follow these 4 steps to answer the questions

  1. Should Dupond, Jaguar Corporation, Playsbro or Pizza King enter Myanmar? Which companies should enter and which shouldn’t?
  2. When should they enter and how aggressive should their timeline be? (Now? In a year? In 3 years? Never?)
  3. How should they enter: franchising, strategic alliance, joint venture, greenfield or acquisition?
  4. Would they enter for Production or Marketing or for both? Why?

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